MidAtlantic Book Publishers Association


News - feel free to contribute!
  • 30 Oct 2011 1:01 PM | Anonymous
    Please join us at our Twitter Chat

    November 3rd, 9pm-10pm = Selling Subsidiary Rights (Hosted by: MBPA president Mary Shafer) is hosting our MBPA twitter chat using the hashtag #MBPA to chat http://www.midatlanticbookpublishers.com/Default.aspx?pageId =1112666

    Here are some sources for researching Sales of Subsidiary Rights:

    Writers House, Inc., Michele Rubin, Subsidiary Rights Manager, 21 West 26th Street, New York, NY 10010; 212-685-2400; Fax: 212-685-1781. Email: mgrubin@writershouse.com. Web: http://www.writershouse.com.

    Rights Center, 148 Amber Woods Drive, Tega Cay, SC 29708; 803-396-5683; Fax: 803-396-5684. Email: frdinfo@rightscenter.com. Web: http://www.rightscenter.com. Offers the Film Rights Directory.

    Book Clubs, click here.

    Hollywood Creative Directory, 5055 Wilshire Boulevard, Los Angeles, CA 90036-4396; 325-525-2369; 800-815-0503; Fax: 323-525-2398. Web: http://www.hcdonline.com.

    StoryBay.com is out of business. Try http://www.whosbuyingwhat.com as an alternative.

    TV/Film Rights Marketplace, 149 S Barrington Avenue, Los Angeles, CA 90049. Web: http://www.tvfilmrights.com. Authors or publishers pay $35 per month to list a book or manuscript available for rights sales.

    Nightingale Conant, 7300 N. Lehigh Avenue, Niles, IL 60714; 847-647-0306; 800-572-2770; Fax: 847-647-9243. Web: http://www.nightingale. com.

    Audio Publishers Association, 191 Clarksville Road, Princeton Junction NJ 08550; 609-799-6327; Fax: 609-799-7032. Email: info@audiopub.org. Web: http://www.audiopub.org.

    Severn House Publishers, 595 Madison Avenue, 15th Floor, New York NY 10022; 212-888-4042; Fax: 212-759-5422. Web: http://www.severn house.com. Buys large print rights.

    Thorndike Press, Jamie Knobloch, 295 Kenney Memorial Drive, Waterville, ME 04901. Buys large print rights.

    Licensing Rights

    The International Licensing Industry Merchandisers' Association (LIMA), 350 Fifth Avenue #1408, New York, NY 10118; 212-244-1944; Fax: 212-563-6552. Email: info@licensing.org. Web: http://www.licensing.org. With 1,100 members, this is the major licensing trade association in the U.S.

    License!, James Mammarella, Editor-in-Chief, Advanstar, One Park Avenue, New York, NY 10016; 212-951-6707; Fax: 212-951-6714. Email: jmammarella@advanstar.com.

    The Licensing Book, Adventure Publishing Group, 1501 Broadway #500, New York, NY 10036; 212-575-4510; Fax: 212-575-4521. Matthew Scheiner, Editor-in-Chief. Email: mscheiner@licensingbook.com. Web: http://www.licensingbook.com. A monthly magazine covering the licensing industry.

    Licensing 2006 International, Advanstar Communications, 440 Wheelers Farm Road #101, Milford, CT 06460; 203-882-1300; Fax: 203-882-1800. To attend, call 218-723-9130 or 800-331-5706. To exhibit, call 203-882-1300, ext. 159. Email: lic@advanstar.com. Web: http://www.licensingshow.com. The major licensing trade show for the U.S. market, it is produced by Advanstar and sponsored by LIMA. Held at the Javits Convention Center in New York City.

    Brand Licensing London, Unit C, Lamb House, Church Street, Chiswick, London W42PD, United Kingdom; 44-208-987-0935; Fax: 44-208-987-0948. Email: mwkelly@advanstar.com. Web: http://www.licensinglondon.com. The #1 licensing show in Europe. Held at the Business Design Centre, London, England.

    Surtex, 10 Bank Street, White Plains, NY 10606; 914-421-3200; Fax: 914-948-6180. Email: surtex@glmshows.com. Web: http://www.surtex.com. The North American showcase for two-dimensional designs (prints and patterns for any surface or textile).

  • 20 Oct 2011 7:17 PM | Anonymous
    This Thursday at 9pm EST Mid-Atlantic Book Publishers (MBPA) will have a twitter chat (use hashtag #MBPA)to weigh in on this topic further.


    Recently my publisher and I (I am part owner of Phenomenal One Press) reviewed our sales numbers for all of our titles. What we found was a definite trend in changes. Some were pleasantly pleasing. Others were no surprise.


    Initially our sales for The Pack were mainly in paperback in 2010. But at the end of 2010 and into 2011 our ebook sales far outshine our paperback sales for both of our YA books, The Pack and Bandits. It caused us to change our release models for 2012. Also, it saves us a ton of money on returns and printing. After the first print run, we now do Print-On-Demand to save cost on printing after the first digital print run.

    Paperback Sales: To local bookstores we sold to, a few libraries, amazon purchases. In 2010 that was the major source of our sales.

    Ebook Sales: Wowsa has this increased from 2010! We are consistently selling our ebooks monthly in this genre. Almost to the point of outselling our paperbacks. To be honest that's not too surprising since we see a spike in the paperback sales when the book initially comes out, then a slight peak when another title is release or after our marketing boost of cold-calling and visits to stores that carry our paperback books.

    Also, now when I do book signings people ask if its in ebook. I now carry ebook postcards and paste download codes on the card for buyers that want an ebook copy of my books.


    Paperback Sales: Our Middle Grade (MG) sells much better in Paperback consistently. It sells well at in person book signings, local stores and some libraries. We've seen consistent sales in our paperbacks that increases with each new release.

    Ebook Sales: in 2009 when the series first came out there were absolutely 0 ebooks sold in 2009. In 2010 we saw an increase of maybe 2-4 copies a month. In 2011, it only increased to max of 10 copies a few months when one of our other titles came out. Although, we see an increase in numbers we don't believe many kids this age have ereaders. They still like to touch, feel, and read a book in hand. The idea of searching through an ebook catalog of books turns off my now 10yr old so I'm not surprised. However, my 14yr old would love to have her own


    Oh, check out this nifty Pie-Chart on EBOOK SALES by Derek Canyon.

    - Romance (YA/Adult/All other kinds)
    - YA (definite growth and growing more and more every year)
    - Mysteries and Thrillers

    HIDDEN GEMS that sell well in EBOOK Market

    - Short Stories. Anthologies. (These do exceptionally well in the ebook market. Most people don't mind spending $0.99 for 35K-50K short. Although a 5-7K short I've seen get bad reviews because it was too short for the reader to feel as though it was worth the $0.99-$2.99 I've seen charged for them)
  • 09 Oct 2011 8:22 PM | Anonymous

    To access the bookstores by state, click on the category button for that state on any page.

    Alabama Booksmith – Homewood, Alabama

    Arizona Bookstore – Tucson, Arizona

    Auburn University Bookstore – Auburn, Alabama

    Audreys Books – Edmonton, Alberta

    The Babbling Book – Haines, Alaska

    Bards Books – Phoenix, Arizona

    Beehive Coffee & Books – Monroeville, Arkansas

    Book Warehouse – Vancouver, British Columbia

    Books on Broadway – Siloam Springs, Arkansas

    Bookstore and More – Payson, Arizona

    Boswell Book Company – Milwaukee, Wisconsin

    Compass Books & Cafe – Anaheim, California

    Capital Book & News – Montgomery, Alabama

    Changing Hands Bookstore – Tempe, Arizona

    Compass Books & Cafe – Anaheim, California

    EcoBooks Arizona – Tempe, Arizona

    Fireside Books – Palmer, Alaska

    Gulliver’s Books – Anchorage, Alaska

    Hearthside Books & Toys – Juneau, Alaska

    Homer Bookstore – Homer, Alaska

    HSU Bookstore – Arcata, California

    Jefferson Street Books – El Dorado, Arkansas

    Little Professor Book Center – Homewood, Alabama

    Malcolm’s Reading Room – Birmingham, Alabama

    Mosaic Books – Kelowna, British Columbia

    Nicholas Hoare – Montreal, Canada

    Nicholas Hoare – Ottawa, Canada

    Nicholas Hoare – Toronto, Canada

    Nightbird Books – Fayetteville, Arkansas

    Old Harbor Books – Sitka, Alaska

    Page & Palette – Fairhope, Alabama

    Pages Bookstore – Cave Creek, Arizona

    Pandemonium Booksellers & Cafe – Wasilla, Alaska

    Parnassus Books – Ketchikan, Alaska

    That Bookstore in Blytheville – Blytheville, Arkansas

    Title Wave Books – Anchorage, Alaska

    Tortuga Books – Tubac, Arizona

    UAF Bookstore – Fairbanks, Alaska

    Wordsworth Books – Little Rock, Arkansas

  • 07 Oct 2011 3:45 PM | Anonymous
    Mid Atlantic Book Publishers had it's first ever Twitter Chat this past Thurs, Oct. 6th.

    The topic was 'PUBLISHING SUPPORT ASSOCIATIONS' like MBPA, IBPA and multiple others.

    Some of the topics discussed were:


    First of all it was deemed by MBPA President, Mary Schaffer, that if you

    1. Edit, Format, Create a book.
    2. Market and disseminate a book for sale.

    Guess what? YOU ARE A PUBLISHER.

    Definition of publisher:

       [puhb-li-sher] Show IPA
    a person or company whose business is the publishing  of books, periodicals, engravings, computer software, etc.
    the business head of a newspaper organization or publishing house,  commonly the owner or the representative of the owner.

    SO... if you do any of the above. YOU ARE A PUBLISHER!


    If you publish books (even just your own) you are a publisher and need to approach your business of publishing as such. Network, learn the biz, learn to better market...hey and learn your markets and who knows, you just may start taking on authors. Like so many other small press or indie publishers have.




    Co-op Marketing opportunities that put you in front of 'Booksellers' like bookstores, libraries, Foreign Rights and so many other markets.

    And much much more!
    Mid Atlantic Book Publishers: http://www.midatlanticbookpublishers.com/

    And other Affiliate IBPA associations</a> near you. Or hey - start your own :-D
  • 29 Aug 2011 5:22 PM | Anonymous
    When I first started writing I didn’t know what the heck I was doing when it came to editing. Over the years I figured out what my bad habits are and the ways to trick myself into picking away the junk out of my work and making it shine enough to pass on to an editor that can further shape it up.

    But here’s what I’ve learned about it overall.


    I had to take a refresher course on editing. Sure, many writers think they don’t have to learn to edit. That they don’t need to spend extra time figuring out how to clean up their work – THAT’s WRONG. If you take writing seriously – EDITING is a big part of it.

    There are books you can read, but taking a class always helps. Also, editing other people’s work is a sure fire way to learn. Lastly, make a list of your personal writing bad habits while you are studying your books on editing and keep that list as you review your own work.

    Like with any career, you have to train yourself to be successful and most well written authors are pretty darn good at editing. I should know, because many of them have ripped my early drafts apart, lol!


    Whoa! I can’t tell you how many newbie writers have said that to me in the last few years. With the publishing industry being so competitive your stuff needs to be near publish ready before you start submitting it to agents or publishers directly. Yes, once you get an agent/publisher they will edit it further, but it’s much better for them to start with something that’s already in good shape.


    Read books on self-editing

    Beta read and edit other author’s work

    Let your stuff sit for a spell before you jump in with edits

    Create an editing checklist for yourself of your bad habits that you need to look for in your document

    Use a few editing help tools like autocrit.com which is free

    Take a class

    ALWAYS REALIZE THAT EDITING IS SUBJECTIVE, skill is different with each person and even the best editors still make mistakes. So try your best to get it as perfect as you can get your work on your own.

    by: LM Preston, www.lmpreston.com
  • 16 Aug 2011 8:24 PM | Anonymous

    MBPA kicks off first ever Twitter Chat on Thursday, October 6th at 9pm. This will be a weekly twitter chat that will talk about the Book Biz from the prospective of publishers, writers and people who get their feet wet in the book business.

    We are looking for host and guest for upcoming chats. Below please see the dates and topics for our first 2 months of chats. If you would like to speak on any of the topics, or host the topic please email mbpa @ mbpa@wordforgebooks.com

    Schedule and Topics (Oct/Nov/Dec)

    October 6th, 9pm-10pm = Publishing Support Organizations, like MBPA Host: LM Preston, Guest: Mary Shafer our President.

    October 13th, 9pm-10pm = Publishing Release Models 

    October 20h, 9pm-10pm = Ebook vs Paperback Book Sells by Genre 

    October 27th, 9pm-10pm = Publisher or Author Spotlight topic 

    November 3rd, 9pm-10pm = Selling Subsidiary Rights 

    November 10th, 9pm-10pm = Ingram Distribution Program through IBPA

    November 17th, 9pm-10pm = Publisher or Author Spotlight topic

    November 24th, 9pm-10pm = Information Overload tweets from members about the publishing biz and Prizes.

    December 1st, 9pm-10pm = Pursuing boo-to-movie deals:

    December 8th, 9pm-10pm = Marketing using Sweepstakes.

    December 15th, 9pm-10pm = Ebook Conversions.

    December 22nd, 9pm-10pm = Pricing your book right. When POD. When Offset Printing or Digital Printing is best.

    December 29th, 9pm-10pm = Publisher or Author Spotlight topic


    Tools to use: Twitter: www.twitter.com (create an account), Tweetdeck: www.tweetdeck (download and set up so you can follow discussions that are followed by hashtags #MBPA is our hashtag so create a column that follows this hashtag)

    Some other Twitter Chats to follow in order to warm up for ours: #litchat (is on Mon, Wed, Fri 4pm-5pm) #yalitchat (is on Wed 9pm-10pm) #Bookmarket (Thursday at 4 p.m) and many more (#WriterWednesday #pubwrite #Writersroad)


    Please spread the word by tweeting, Facebook posting, Blogging about and emailing bookbiz friends.


    #MBPA twitter chat coming! Oct 6th Publishing Support Organizations and what they do for you #publish #write #indie #smallpress #book #ebook #MWA #IBPA

    Publishing Buds to help your publishing success talk Orgs and how they boost success #MBPA #IBPA #MWA #publish #smallpress #book

  • 06 Aug 2011 2:50 PM | Anonymous
    If you're one of the many authors and publishers who make a significant part of your book sales at the back of the room after speaking presentations, and have been considering developing a line of other related products to sell when you're there -- or maybe afterward, online, here's a great tool I discovered to help you with the packaging.

    Cover Action Pro is software that helps you take your book's cover design and translate it to related products like workbooks, audiobooks, home study courses, etc., then to create extremely professional-looking 3D renderings of those products for use in your online store.

    You'll still need to design a great cover, but this product even has an upgrade module with dozens of pre-designed layouts you can customize with your own title and other information. Everything's output up to 300 dpi, so you can use the designs first in the production of your print book, and go from there.

    The base package is just under $200. A bit pricey until you consider what you'd pay a professional designer to do it for you, and how long that would take, compared to the click-and-finish process using this software. Not to mention that you only pay for this program once, and can use it again and again for that price.
  • 05 Aug 2011 9:31 AM | Anonymous
    Sharing here one of the best lists of tips you can use weekly to stay ahead in your book marketing. In his blog Marketing Tips For Authors, Tony Eldridge has put forth 7 Weekly Book Marketing Goals You Can Adopt Today, and what a gift for anyone seeking a way to just get started with this mammoth goal and necessary activity.

    If you've been in the author/publishing game for any time at all, you know exactly what I'm talking about. If you're just getting started, take it from me: Any help you can find in getting your mind around the never-ending need to promote yourself and your work will soon be extremely valuable.

    Why? Because with all the tools at our disposal, it's really tough to winnow out those things that are really, immediately do-able. More to the point, it's hard to figure out which efforts we could make are most likely to garner some fairly immediate results. Enter this list, which gives excellent suggestions for both.

    At 7 tips, it's a perfect "one-per-day" map to book marketing success, for newbies and veterans alike. I'm confident that if you diligently follow this list for a trial period of three months, you'll keep doing it as a regular part of what it takes to get the word out about your books, because it will work. And results is what any marketing plan is all about.
  • 01 Jul 2011 4:34 PM | Anonymous

    Sharing this from the Southern Review of Books:

    Bowker Books in Print on May 18 issued its preliminary estimates for the total number of books published in the U.S. in 2010. The report raises as many questions as it answers. We have a complete copy of the report, and will have more to say about it in the next issue of Southern Review of Books.

    For now, here are some highlights of the report.

    bullet Traditional publishers issued an estimated 316,480 new titles in 2010, up three percent from an initially estimated 302,410 in 2009. Bowker revised the final 2009 numbers upward from the initially estimated 271,851, so the final number for 2009 is now over 11 percent higher. Bowker says the preliminary tally was increased because of the significant number of print on demand titles issued by traditional publishers after last year’s initial estimate.
    bullet Fiction remained the largest category in traditional publishing, with 47,392 new titles in 2010, followed by juveniles at 32,638, sociology/economics, science, and religion. Major increases were shown in computers (51 percent), science (37 percent) and technology (35 percent). Categories that fell the most - "subject to discretionary spending" - were literature, down 29 percent; poetry, off 15 percent; history, down 12 percent; and biography, off 12 percent. Fiction fell three percent, continuing a decline from its high point in 2007.
    bullet Self-publishers monitored by Bowker are growing at a rate of over 10 percent per year. CreateSpace led the field, with about 34,000 new titles in 2010. Lulu was in second place with 11,000, followed by Xlibris at 10,700 and AuthorHouse with 8,500 (about 64,000 titles as a group). In 2009, the top five self-publishers, which also included PublishAmerica, accounted for 57,500 new titles. Remember that self-publishers do not use ISBNs for all of their books, so the ISBN-less books are not included in the totals.
    bullet Bowker did not tally totals for ebook versions of titles. That would not be important if every ebook had a paper title that was counted, but many titles today are being issued as ebooks only. By missing ebooks, Bowker probably understates published counts by six figures. As an example, Barnes & Noble’s PubIt ebook operation, launched in October 2010, already has 90,000-plus digital titles.
    bullet The explosion of public-domain reprints and self-published works that exist primarily as files promoted on the web - in case someone wants to pay to print one - continued in 2010. These out of copyright books published with ISBNs last year grew to a total of 2.776 million works, well up from 1.033 million such titles in 2009. Bowker’s initial estimate for the number of nontraditional books published in 2009 was roughly 750,000, so the 1.033 million 2009 figure is now also significantly higher. Three companies are responsible for most of these titles, accounting for almost 87 percent of all titles published last year. They are BiblioBazaar, General Books and Kessinger Publishing.
  • 29 Jun 2011 1:40 PM | Anonymous
    As we sail through summer, many of us are deeply engaged in the production process for our fall season releases. Of those, some may be struggling through their first production rotation. Others have been through the whole print thing before, but may have added audiobooks or ebooks to their formats, and that's all got to be added into the production schedule. Either way, it's a challenge to shepherd all the projects through the process and to make it all come together in some semblance of order, even for the most experienced publishing veteran. Because let's face it: Ours is an industry in flux, and there's no one in the field whose workflow hasn't been or won't eventually be affected.

    To offer a bit of help in getting started, here's a detailed, 56-week schedule for print book production I learned of on one of my listservs. It includes a single mention at week 43.5 of "creating ebooks," but that doesn't really allow for the level of detail (and perhaps time) one might wish for and need if engaging an outside source to produce eBook files.

    Time to accommodate the ebook production process depends on the level of production required, dictated by content:
    • Do you have pictures or illustrations?
    • How many?
    • Do they need to be spaced throughout the text or can they all be put in one section?
    • Do you have an index?
    • How long is it?
    • Do the entries need to be linked to multiple places in the text?
    Another lister offered these changes to accommodate audiobooks and ebooks better in the provided schedule:
    1. Sometime between week 26 and week 29, start process for audio book production (if it's in the plans/budget).
    2. Right around weeks 43 to 44 with the creation of the ebook, you'll probably want to have this process working in parallel, based on how many different ebook formats you plan to release.
    3. From week 39 to week 50, if it's in the budget, produce multimedia pieces to help fill out the brand identities of the book (and author). This would include things like the equivalent of a video trailer for YouTube and sharing on Facebook, Twitter, Tumblr, the product/author website, etc.
    4. Also consider including podcasts of interviews, too.
    I hope you find this useful in planning your next production season.

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